Where Vision, Strategy & Impact Converge
A trailblazer in cannabis, psychedelics, and CPG, Laurie Parfitt empowers leaders to think differently, innovate boldly, and drive real impact.
Upcoming Speaking Engagements & Events
November 18th, 2025- 5:00p- 6:00p-Panel Discussion: Redefining Growth: Expanding the Cannabis Consumer Base Through a Return to Wellness.
Join Laurie Parfitt and industry leaders as they explore how returning to wellness can expand Missouri’s cannabis market and drive sustainable growth.
Laurie Parfitt, founder of LKP Impact Consulting, joining the MJBizCon 2025 (December 2nd- 5th) speaker lineup!
With her expertise in brand strategy and leadership, Laurie will share insights to help elevate your business and drive meaningful growth in the industry.
Check out her sessions:
Understanding the 2025 Consumer – Who’s Buying and Why?
Herb & Her: How to Effectively Market to Female Consumers
Join the community in Las Vegas and experience the event that defines the future of cannabis business.
To Register: https://mjbizconference.com/
MJBizCon on DECEMBER 05, 2025
Laurie Parfitt will join Kurt Kaufmann, Nicholas Otepka, and Jeff Soenksen at MJBizCon on Friday, December 5th at 10:00 AM for a dynamic discussion on price compression vs. product segmentation in the Illinois cannabis market.
Use the discount code above to save on registration — and don’t miss this insightful conversation shaping the future of Illinois cannabis.